The Flybe booking system is a complex thing with many moving parts.
The Flybe organisation was also complex, with many departments having stakes in the project. The website acts as a booking system, a customer services portal, a customer notification system, a check-in and rebooking platform, the businesses main marketing and sales platform and also an investor and corporate business tool.
Whilst the main focus for the business was always revenue, there were many other important nuances to take into consideration. This developed specific stakeholder management and negotiation skills.