This is me
Hi!
I’m Chris.
I’ve been designing and developing digital products and experiences for around 15 years or so now, both agency and client-side.
I have extensive experience of product design, UX, user-centred design and user and customer journeys, combining elegant design with data driven-decision making.
I manage multi-disciplinary design teams to produce robust products. And I have worked in a wide range of settings, from startups to multinationals, from large marketing departments to niche product teams.
Something I really enjoy is the opportunity to mentor and encourage team members. Not only do I feel this help and develop them as individuals in their craft and professional progress, but also has a 10x impact on the team, the department and the overall organisation.
I love what I do.
I love connecting people and empowering communities.
I love it when my input is part of a greater good.
Never stop learning
Curiosity killed the cat, but nothing was ever solved without it. Nurture curiosity and never stop learning. Pushing ourselves outside of our comfort zone is crucial.
The answer is always why
If we stop asking why, we won't have come close to the designs that people will actually use out of choice.
Feedback is everything
Whether it's qualitative or quantitative, feedback really is the breakfast of champions. Be it analytics or user labs, feedback is everything.
Passion makes the best fuel
Find a passion, then find the problems that exist within that passion. Being passionate about our designs will push us to making it the best experience possible.
Some projects I'm proud of.
Funeral Guide - Design Manager
Bringing pricing to empower the decisions
Funeral Guide are on a mission to help the bereaved, with a product suite of suite of three products:
Funeral Guide, Arranger and Memoria.
They needed to bring pricing to meet industry needs and enhance their platform for the good of the bereaved by providing
Arranger - Design Manager
Disrupting the Funeral Industry
With the majority of funerals arranged using traditional pen and paper technologies, Arranger from Funeral Guide supports funeral directors around the country with this state of the art management software.
Flybe - Design Lead
Redesigning airline bookings
Flybe were looking at overhauling their legacy booking funnel from the ground up. This required a new more people-centric experience.
Flybe - Commercial Web Manager
Testing experiences.
Maximising conversions.
Helping Flybe test out customer experiences while returning some concrete data metrics. As the Commercial Web Manager I ran the Flybe CRO and MVT programme, helping to increase conversions on the booking funnel significantly and providing insights to the Senior Management team and Board on the Flybe booking platform.
Flybe - Commercial Web Manager
Managing an engine of many moving parts.
At Flybe I was involved day-to-day with managing the main Flybe website and it’s associated needs and stakeholders. As well as the Marketing department as our main internal client, we also served websites and the digital presence of Customer Services, Sales, the Flybe Training Academy, Flybe Engineering and the Corporate, Legal and Investor led function of the business.
Other brands I've worked with.
Not for profits
I love helping not-for-profits. The following are included more because I am proud of the organisation not so much for the small input I was able to have to help them out.
Menadue Camps - Freelance
Converting a Complex booking process to the 21st century
Menadue Camps are a young peoples charity with a particularly complex booking process, allowing multiple discounts and concessions to make their summer camps as accessible as possible.
Knowledge
Empathy is everything
Varied Skillset.
I am a multifaceted design manager, leading and facilitating teams big and small in the UK. I bring a wealth of experience of engaging with multifunctional teams from around a business.
01.
Design to delight.
Good design is crucial to elegant products which people love. Adoption comes when a person truly believes in a product.
02.
Data driven.
Every idea needs to be backed up by a robust set of metrics. Without them we cannot absolutely validate them.
03.
People focused.
The people using the designs is what drives the process. What actual problems and pain points are they experiencing?
take a look
Get in touch.
This is me
Hi!
I’m Chris.
I’ve been designing and developing digital products and experiences for around 15 years or so now, both agency and client-side.
I have extensive experience of product design, UX, user-centred design and user and customer journeys, combining elegant design with data driven-decision making.
I manage multi-disciplinary design teams to produce robust products. And I have worked in a wide range of settings, from startups to multinationals, from large marketing departments to niche product teams.
Something I really enjoy is the opportunity to mentor and encourage team members. Not only do I feel this help and develop them as individuals in their craft and professional progress, but also has a 10x impact on the team, the department and the overall organisation.
I love what I do.
I love connecting people and empowering communities.
I love it when my input is part of a greater good.
Never stop learning
Curiosity killed the cat, but nothing was ever solved without it. Nurture curiosity and never stop learning. Pushing ourselves outside of our comfort zone is crucial.
The answer is always why
If we stop asking why, we won't have come close to the designs that people will actually use out of choice.
Feedback is everything
Whether it's qualitative or quantitative, feedback really is the breakfast of champions. Be it analytics or user labs, feedback is everything.
Passion makes the best fuel
Find a passion, then find the problems that exist within that passion. Being passionate about our designs will push us to making it the best experience possible.
Some projects I'm proud of.
Funeral Guide - Design Manager
Bringing pricing to empower the decisions
Funeral Guide are on a mission to help the bereaved, with a product suite of suite of three products:
Funeral Guide, Arranger and Memoria.
They needed to bring pricing to meet industry needs and enhance their platform for the good of the bereaved by providing
Arranger - Design Manager
Disrupting the Funeral Industry
With the majority of funerals arranged using traditional pen and paper technologies, Arranger from Funeral Guide supports funeral directors around the country with this state of the art management software.
Flybe - Design Lead
Redesigning airline bookings
Flybe were looking at overhauling their legacy booking funnel from the ground up. This required a new more people-centric experience.
Flybe - Commercial Web Manager
Testing experiences.
Maximising conversions.
Helping Flybe test out customer experiences while returning some concrete data metrics. As the Commercial Web Manager I ran the Flybe CRO and MVT programme, helping to increase conversions on the booking funnel significantly and providing insights to the Senior Management team and Board on the Flybe booking platform.
Flybe - Commercial Web Manager
Managing an engine of many moving parts.
At Flybe I was involved day-to-day with managing the main Flybe website and it’s associated needs and stakeholders. As well as the Marketing department as our main internal client, we also served websites and the digital presence of Customer Services, Sales, the Flybe Training Academy, Flybe Engineering and the Corporate, Legal and Investor led function of the business.
Other brands I've worked with.
Not for profits
I love helping not-for-profits. The following are included more because I am proud of the organisation not so much for the small input I was able to have to help them out.
Menadue Camps - Freelance
Converting a Complex booking process to the 21st century
Menadue Camps are a young peoples charity with a particularly complex booking process, allowing multiple discounts and concessions to make their summer camps as accessible as possible.
Knowledge
Empathy is everything
Varied Skillset.
I am a multifaceted design manager, leading and facilitating teams big and small in the UK. I bring a wealth of experience of engaging with multifunctional teams from around a business.
01.
Design to delight.
Good design is crucial to elegant products which people love. Adoption comes when a person truly believes in a product.
02.
Data driven.
Every idea needs to be backed up by a robust set of metrics. Without them we cannot absolutely validate them.
03.
People focused.
The people using the designs is what drives the process. What actual problems and pain points are they experiencing?
This is me
Hi!
I’m Chris.
I’ve been designing and developing digital products and experiences for around 15 years or so now, both agency and client-side.
I have extensive experience of product design, UX, user-centred design and user and customer journeys, combining elegant design with data driven-decision making.
I manage multi-disciplinary design teams to produce robust products. And I have worked in a wide range of settings, from startups to multinationals, from large marketing departments to niche product teams.
Something I really enjoy is the opportunity to mentor and encourage team members. Not only do I feel this help and develop them as individuals in their craft and professional progress, but also has a 10x impact on the team, the department and the overall organisation.
I love what I do.
I love connecting people and empowering communities.
I love it when my input is part of a greater good.
Never stop learning
Curiosity killed the cat, but nothing was ever solved without it. Nurture curiosity and never stop learning. Pushing ourselves outside of our comfort zone is crucial.
The answer is always why
If we stop asking why, we won't have come close to the designs that people will actually use out of choice.
Feedback is everything
Whether it's qualitative or quantitative, feedback really is the breakfast of champions. Be it analytics or user labs, feedback is everything.
Passion makes the best fuel
Find a passion, then find the problems that exist within that passion. Being passionate about our designs will push us to making it the best experience possible.
Some projects I'm proud of.
Funeral Guide - Design Manager
Bringing pricing to empower the decisions
Funeral Guide are on a mission to help the bereaved, with a product suite of suite of three products:
Funeral Guide, Arranger and Memoria.
They needed to bring pricing to meet industry needs and enhance their platform for the good of the bereaved by providing
Arranger - Design Manager
Disrupting the Funeral Industry
With the majority of funerals arranged using traditional pen and paper technologies, Arranger from Funeral Guide supports funeral directors around the country with this state of the art management software.
Flybe - Design Lead
Redesigning airline bookings
Flybe were looking at overhauling their legacy booking funnel from the ground up. This required a new more people-centric experience.
Flybe - Commercial Web Manager
Testing experiences.
Maximising conversions.
Helping Flybe test out customer experiences while returning some concrete data metrics. As the Commercial Web Manager I ran the Flybe CRO and MVT programme, helping to increase conversions on the booking funnel significantly and providing insights to the Senior Management team and Board on the Flybe booking platform.
Flybe - Commercial Web Manager
Managing an engine of many moving parts.
At Flybe I was involved day-to-day with managing the main Flybe website and it’s associated needs and stakeholders. As well as the Marketing department as our main internal client, we also served websites and the digital presence of Customer Services, Sales, the Flybe Training Academy, Flybe Engineering and the Corporate, Legal and Investor led function of the business.
Other brands I've worked with.
Not for profits
I love helping not-for-profits. The following are included more because I am proud of the organisation not so much for the small input I was able to have to help them out.
Menadue Camps - Freelance
Converting a Complex booking process to the 21st century
Menadue Camps are a young peoples charity with a particularly complex booking process, allowing multiple discounts and concessions to make their summer camps as accessible as possible.
Knowledge
Empathy is everything
Varied Skillset.
I am a multifaceted design manager, leading and facilitating teams big and small in the UK. I bring a wealth of experience of engaging with multifunctional teams from around a business.
01.
Design to delight.
Good design is crucial to elegant products which people love. Adoption comes when a person truly believes in a product.
02.
Data driven.
Every idea needs to be backed up by a robust set of metrics. Without them we cannot absolutely validate them.
03.
People focused.
The people using the designs is what drives the process. What actual problems and pain points are they experiencing?
take a look
Get in touch.
This is me
Hi!
I’m Chris.
I’ve been designing and developing digital products and experiences for around 15 years or so now, both agency and client-side.
I have extensive experience of product design, UX, user-centred design and user and customer journeys, combining elegant design with data driven-decision making.
I manage multi-disciplinary design teams to produce robust products. And I have worked in a wide range of settings, from startups to multinationals, from large marketing departments to niche product teams.
Something I really enjoy is the opportunity to mentor and encourage team members. Not only do I feel this help and develop them as individuals in their craft and professional progress, but also has a 10x impact on the team, the department and the overall organisation.
I love what I do.
I love connecting people and empowering communities.
I love it when my input is part of a greater good.
Never stop learning
Curiosity killed the cat, but nothing was ever solved without it. Nurture curiosity and never stop learning. Pushing ourselves outside of our comfort zone is crucial.
The answer is always why
If we stop asking why, we won't have come close to the designs that people will actually use out of choice.
Feedback is everything
Whether it's qualitative or quantitative, feedback really is the breakfast of champions. Be it analytics or user labs, feedback is everything.
Passion makes the best fuel
Find a passion, then find the problems that exist within that passion. Being passionate about our designs will push us to making it the best experience possible.
Some projects I'm proud of.
Funeral Guide - Design Manager
Bringing pricing to empower the decisions
Funeral Guide are on a mission to help the bereaved, with a product suite of suite of three products:
Funeral Guide, Arranger and Memoria.
They needed to bring pricing to meet industry needs and enhance their platform for the good of the bereaved by providing
Arranger - Design Manager
Disrupting the Funeral Industry
With the majority of funerals arranged using traditional pen and paper technologies, Arranger from Funeral Guide supports funeral directors around the country with this state of the art management software.
Flybe - Design Lead
Redesigning airline bookings
Flybe were looking at overhauling their legacy booking funnel from the ground up. This required a new more people-centric experience.
Flybe - Commercial Web Manager
Testing experiences.
Maximising conversions.
Helping Flybe test out customer experiences while returning some concrete data metrics. As the Commercial Web Manager I ran the Flybe CRO and MVT programme, helping to increase conversions on the booking funnel significantly and providing insights to the Senior Management team and Board on the Flybe booking platform.
Flybe - Commercial Web Manager
Managing an engine of many moving parts.
At Flybe I was involved day-to-day with managing the main Flybe website and it’s associated needs and stakeholders. As well as the Marketing department as our main internal client, we also served websites and the digital presence of Customer Services, Sales, the Flybe Training Academy, Flybe Engineering and the Corporate, Legal and Investor led function of the business.
Other brands I've worked with.
Not for profits
I love helping not-for-profits. The following are included more because I am proud of the organisation not so much for the small input I was able to have to help them out.
Menadue Camps - Freelance
Converting a Complex booking process to the 21st century
Menadue Camps are a young peoples charity with a particularly complex booking process, allowing multiple discounts and concessions to make their summer camps as accessible as possible.
Knowledge
Empathy is everything
Varied Skillset.
I am a multifaceted design manager, leading and facilitating teams big and small in the UK. I bring a wealth of experience of engaging with multifunctional teams from around a business.
01.
Design to delight.
Good design is crucial to elegant products which people love. Adoption comes when a person truly believes in a product.
02.
Data driven.
Every idea needs to be backed up by a robust set of metrics. Without them we cannot absolutely validate them.
03.
People focused.
The people using the designs is what drives the process. What actual problems and pain points are they experiencing?
This is me
Hi!
I’m Chris.
I’ve been designing and developing digital products and experiences for around 15 years or so now, both agency and client-side.
I have extensive experience of product design, UX, user-centred design and user and customer journeys, combining elegant design with data driven-decision making.
I manage multi-disciplinary design teams to produce robust products. And I have worked in a wide range of settings, from startups to multinationals, from large marketing departments to niche product teams.
Something I really enjoy is the opportunity to mentor and encourage team members. Not only do I feel this help and develop them as individuals in their craft and professional progress, but also has a 10x impact on the team, the department and the overall organisation.
I love what I do.
I love connecting people and empowering communities.
I love it when my input is part of a greater good.
Never stop learning
Curiosity killed the cat, but nothing was ever solved without it. Nurture curiosity and never stop learning. Pushing ourselves outside of our comfort zone is crucial.
The answer is always why
If we stop asking why, we won't have come close to the designs that people will actually use out of choice.
Feedback is everything
Whether it's qualitative or quantitative, feedback really is the breakfast of champions. Be it analytics or user labs, feedback is everything.
Passion makes the best fuel
Find a passion, then find the problems that exist within that passion. Being passionate about our designs will push us to making it the best experience possible.
Some projects I'm proud of.
Funeral Guide - Design Manager
Bringing pricing to empower the decisions
Funeral Guide are on a mission to help the bereaved, with a product suite of suite of three products:
Funeral Guide, Arranger and Memoria.
They needed to bring pricing to meet industry needs and enhance their platform for the good of the bereaved by providing
Arranger - Design Manager
Disrupting the Funeral Industry
With the majority of funerals arranged using traditional pen and paper technologies, Arranger from Funeral Guide supports funeral directors around the country with this state of the art management software.
Flybe - Design Lead
Redesigning airline bookings
Flybe were looking at overhauling their legacy booking funnel from the ground up. This required a new more people-centric experience.
Flybe - Commercial Web Manager
Testing experiences.
Maximising conversions.
Helping Flybe test out customer experiences while returning some concrete data metrics. As the Commercial Web Manager I ran the Flybe CRO and MVT programme, helping to increase conversions on the booking funnel significantly and providing insights to the Senior Management team and Board on the Flybe booking platform.
Flybe - Commercial Web Manager
Managing an engine of many moving parts.
At Flybe I was involved day-to-day with managing the main Flybe website and it’s associated needs and stakeholders. As well as the Marketing department as our main internal client, we also served websites and the digital presence of Customer Services, Sales, the Flybe Training Academy, Flybe Engineering and the Corporate, Legal and Investor led function of the business.
Other brands I've worked with.
Not for profits
I love helping not-for-profits. The following are included more because I am proud of the organisation not so much for the small input I was able to have to help them out.
Menadue Camps - Freelance
Converting a Complex booking process to the 21st century
Menadue Camps are a young peoples charity with a particularly complex booking process, allowing multiple discounts and concessions to make their summer camps as accessible as possible.
Knowledge
Empathy is everything
Varied Skillset.
I am a multifaceted design manager, leading and facilitating teams big and small in the UK. I bring a wealth of experience of engaging with multifunctional teams from around a business.
01.
Design to delight.
Good design is crucial to elegant products which people love. Adoption comes when a person truly believes in a product.
02.
Data driven.
Every idea needs to be backed up by a robust set of metrics. Without them we cannot absolutely validate them.
03.
People focused.
The people using the designs is what drives the process. What actual problems and pain points are they experiencing?
take a look
Get in touch.
This is me
Hi!
I’m Chris.
I’ve been designing and developing digital products and experiences for around 15 years or so now, both agency and client-side.
I have extensive experience of product design, UX, user-centred design and user and customer journeys, combining elegant design with data driven-decision making.
I manage multi-disciplinary design teams to produce robust products. And I have worked in a wide range of settings, from startups to multinationals, from large marketing departments to niche product teams.
Something I really enjoy is the opportunity to mentor and encourage team members. Not only do I feel this help and develop them as individuals in their craft and professional progress, but also has a 10x impact on the team, the department and the overall organisation.
I love what I do.
I love connecting people and empowering communities.
I love it when my input is part of a greater good.
Never stop learning
Curiosity killed the cat, but nothing was ever solved without it. Nurture curiosity and never stop learning. Pushing ourselves outside of our comfort zone is crucial.
The answer is always why
If we stop asking why, we won't have come close to the designs that people will actually use out of choice.
Feedback is everything
Whether it's qualitative or quantitative, feedback really is the breakfast of champions. Be it analytics or user labs, feedback is everything.
Passion makes the best fuel
Find a passion, then find the problems that exist within that passion. Being passionate about our designs will push us to making it the best experience possible.
Some projects I'm proud of.
Funeral Guide - Design Manager
Bringing pricing to empower the decisions
Funeral Guide are on a mission to help the bereaved, with a product suite of suite of three products:
Funeral Guide, Arranger and Memoria.
They needed to bring pricing to meet industry needs and enhance their platform for the good of the bereaved by providing
Arranger - Design Manager
Disrupting the Funeral Industry
With the majority of funerals arranged using traditional pen and paper technologies, Arranger from Funeral Guide supports funeral directors around the country with this state of the art management software.
Flybe - Design Lead
Redesigning airline bookings
Flybe were looking at overhauling their legacy booking funnel from the ground up. This required a new more people-centric experience.
Flybe - Commercial Web Manager
Testing experiences.
Maximising conversions.
Helping Flybe test out customer experiences while returning some concrete data metrics. As the Commercial Web Manager I ran the Flybe CRO and MVT programme, helping to increase conversions on the booking funnel significantly and providing insights to the Senior Management team and Board on the Flybe booking platform.
Flybe - Commercial Web Manager
Managing an engine of many moving parts.
At Flybe I was involved day-to-day with managing the main Flybe website and it’s associated needs and stakeholders. As well as the Marketing department as our main internal client, we also served websites and the digital presence of Customer Services, Sales, the Flybe Training Academy, Flybe Engineering and the Corporate, Legal and Investor led function of the business.
Other brands I've worked with.
Not for profits
I love helping not-for-profits. The following are included more because I am proud of the organisation not so much for the small input I was able to have to help them out.
Menadue Camps - Freelance
Converting a Complex booking process to the 21st century
Menadue Camps are a young peoples charity with a particularly complex booking process, allowing multiple discounts and concessions to make their summer camps as accessible as possible.
Knowledge
Empathy is everything
Varied Skillset.
I am a multifaceted design manager, leading and facilitating teams big and small in the UK. I bring a wealth of experience of engaging with multifunctional teams from around a business.
01.
Design to delight.
Good design is crucial to elegant products which people love. Adoption comes when a person truly believes in a product.
02.
Data driven.
Every idea needs to be backed up by a robust set of metrics. Without them we cannot absolutely validate them.
03.
People focused.
The people using the designs is what drives the process. What actual problems and pain points are they experiencing?
This is me
Hi!
I’m Chris.
I’ve been designing and developing digital products and experiences for around 15 years or so now, both agency and client-side.
I have extensive experience of product design, UX, user-centred design and user and customer journeys, combining elegant design with data driven-decision making.
I manage multi-disciplinary design teams to produce robust products. And I have worked in a wide range of settings, from startups to multinationals, from large marketing departments to niche product teams.
Something I really enjoy is the opportunity to mentor and encourage team members. Not only do I feel this help and develop them as individuals in their craft and professional progress, but also has a 10x impact on the team, the department and the overall organisation.
I love what I do.
I love connecting people and empowering communities.
I love it when my input is part of a greater good.
Never stop learning
Curiosity killed the cat, but nothing was ever solved without it. Nurture curiosity and never stop learning. Pushing ourselves outside of our comfort zone is crucial.
The answer is always why
If we stop asking why, we won't have come close to the designs that people will actually use out of choice.
Feedback is everything
Whether it's qualitative or quantitative, feedback really is the breakfast of champions. Be it analytics or user labs, feedback is everything.
Passion makes the best fuel
Find a passion, then find the problems that exist within that passion. Being passionate about our designs will push us to making it the best experience possible.
Some projects I'm proud of.
Funeral Guide - Design Manager
Bringing pricing to empower the decisions
Funeral Guide are on a mission to help the bereaved, with a product suite of suite of three products:
Funeral Guide, Arranger and Memoria.
They needed to bring pricing to meet industry needs and enhance their platform for the good of the bereaved by providing
Arranger - Design Manager
Disrupting the Funeral Industry
With the majority of funerals arranged using traditional pen and paper technologies, Arranger from Funeral Guide supports funeral directors around the country with this state of the art management software.
Flybe - Design Lead
Redesigning airline bookings
Flybe were looking at overhauling their legacy booking funnel from the ground up. This required a new more people-centric experience.
Flybe - Commercial Web Manager
Testing experiences.
Maximising conversions.
Helping Flybe test out customer experiences while returning some concrete data metrics. As the Commercial Web Manager I ran the Flybe CRO and MVT programme, helping to increase conversions on the booking funnel significantly and providing insights to the Senior Management team and Board on the Flybe booking platform.
Flybe - Commercial Web Manager
Managing an engine of many moving parts.
At Flybe I was involved day-to-day with managing the main Flybe website and it’s associated needs and stakeholders. As well as the Marketing department as our main internal client, we also served websites and the digital presence of Customer Services, Sales, the Flybe Training Academy, Flybe Engineering and the Corporate, Legal and Investor led function of the business.
Other brands I've worked with.
Not for profits
I love helping not-for-profits. The following are included more because I am proud of the organisation not so much for the small input I was able to have to help them out.
Menadue Camps - Freelance
Converting a Complex booking process to the 21st century
Menadue Camps are a young peoples charity with a particularly complex booking process, allowing multiple discounts and concessions to make their summer camps as accessible as possible.
Knowledge
Empathy is everything
Varied Skillset.
I am a multifaceted design manager, leading and facilitating teams big and small in the UK. I bring a wealth of experience of engaging with multifunctional teams from around a business.
01.
Design to delight.
Good design is crucial to elegant products which people love. Adoption comes when a person truly believes in a product.
02.
Data driven.
Every idea needs to be backed up by a robust set of metrics. Without them we cannot absolutely validate them.
03.
People focused.
The people using the designs is what drives the process. What actual problems and pain points are they experiencing?
take a look
Get in touch.
This is me
Hi!
I’m Chris.
I’ve been designing and developing digital products and experiences for around 15 years or so now, both agency and client-side.
I have extensive experience of product design, UX, user-centred design and user and customer journeys, combining elegant design with data driven-decision making.
I manage multi-disciplinary design teams to produce robust products. And I have worked in a wide range of settings, from startups to multinationals, from large marketing departments to niche product teams.
Something I really enjoy is the opportunity to mentor and encourage team members. Not only do I feel this help and develop them as individuals in their craft and professional progress, but also has a 10x impact on the team, the department and the overall organisation.
I love what I do.
I love connecting people and empowering communities.
I love it when my input is part of a greater good.
Never stop learning
Curiosity killed the cat, but nothing was ever solved without it. Nurture curiosity and never stop learning. Pushing ourselves outside of our comfort zone is crucial.
The answer is always why
If we stop asking why, we won't have come close to the designs that people will actually use out of choice.
Feedback is everything
Whether it's qualitative or quantitative, feedback really is the breakfast of champions. Be it analytics or user labs, feedback is everything.
Passion makes the best fuel
Find a passion, then find the problems that exist within that passion. Being passionate about our designs will push us to making it the best experience possible.
Some projects I'm proud of.
Funeral Guide - Design Manager
Bringing pricing to empower the decisions
Funeral Guide are on a mission to help the bereaved, with a product suite of suite of three products:
Funeral Guide, Arranger and Memoria.
They needed to bring pricing to meet industry needs and enhance their platform for the good of the bereaved by providing
Arranger - Design Manager
Disrupting the Funeral Industry
With the majority of funerals arranged using traditional pen and paper technologies, Arranger from Funeral Guide supports funeral directors around the country with this state of the art management software.
Flybe - Design Lead
Redesigning airline bookings
Flybe were looking at overhauling their legacy booking funnel from the ground up. This required a new more people-centric experience.
Flybe - Commercial Web Manager
Testing experiences.
Maximising conversions.
Helping Flybe test out customer experiences while returning some concrete data metrics. As the Commercial Web Manager I ran the Flybe CRO and MVT programme, helping to increase conversions on the booking funnel significantly and providing insights to the Senior Management team and Board on the Flybe booking platform.
Flybe - Commercial Web Manager
Managing an engine of many moving parts.
At Flybe I was involved day-to-day with managing the main Flybe website and it’s associated needs and stakeholders. As well as the Marketing department as our main internal client, we also served websites and the digital presence of Customer Services, Sales, the Flybe Training Academy, Flybe Engineering and the Corporate, Legal and Investor led function of the business.
Other brands I've worked with.
Not for profits
I love helping not-for-profits. The following are included more because I am proud of the organisation not so much for the small input I was able to have to help them out.
Menadue Camps - Freelance
Converting a Complex booking process to the 21st century
Menadue Camps are a young peoples charity with a particularly complex booking process, allowing multiple discounts and concessions to make their summer camps as accessible as possible.
Knowledge
Empathy is everything
Varied Skillset.
I am a multifaceted design manager, leading and facilitating teams big and small in the UK. I bring a wealth of experience of engaging with multifunctional teams from around a business.
01.
Design to delight.
Good design is crucial to elegant products which people love. Adoption comes when a person truly believes in a product.
02.
Data driven.
Every idea needs to be backed up by a robust set of metrics. Without them we cannot absolutely validate them.
03.
People focused.
The people using the designs is what drives the process. What actual problems and pain points are they experiencing?
Navigating the High-Stakes World of Real Money Virtual Casinos
The journey into the world of real money virtual casinos is one of excitement, strategy, and opportunity. As we move further into 2026, the technology behind these platforms has reached a level of sophistication that was once the stuff of science fiction. American players now have access to games with stunning 4K graphics, complex AI-driven features, and social interaction that rivals any physical gaming floor. However, with this complexity comes the need for a deeper understanding of how to manage your bankroll, claim the most lucrative bonuses, and ensure that your gaming sessions remain both safe and profitable.
One of the most exciting developments in the modern era is the diversification of game types. While slots remain the bedrock of the industry, there has been a massive surge in the popularity of “Specialty” games. These include titles like Keno, Plinko, and Bingo, which offer a different pace of gameplay. For the more strategic mind, casino poker variants such as Caribbean Stud and Three Card Poker provide a blend of skill and luck.
- Slots: Thousands of themes with varied win lines and progressive jackpots.
- Blackjack: Strategic card games with some of the lowest house edges available.
- Roulette: High-energy betting on numbers, colors, or sections of the wheel.
- Poker Variants: Skill-based games against the house or other players.
- Live Dealer: Real-time streaming from professional studios for ultimate realism.
- Crash Games: Fast-paced titles like Aviator where you cash out before the crash.
To succeed in this environment, you must choose the best paying online casino that aligns with your specific goals. This means looking at the payout tables for every game and understanding the RTP (Return to Player) value. A game with a 98% RTP will, on average, return more to the player over the long term than one with a 92% RTP. Additionally, taking advantage of bonuses is crucial. A well-timed reload bonus or a batch of free spins can significantly extend your bankroll, giving you more opportunities to hit a big win.
Banking is another area where the top platforms differentiate themselves. The integration of cryptocurrencies has made the process of moving funds faster and more secure than ever before. Bitcoin remains the leader, but others like Bitcoin Cash, Ethereum, and Litecoin are gaining ground due to their lower transaction costs. Traditional methods like credit cards are still excellent for making quick deposits, but for cashing out, bank transfers are often the preferred choice if you are not using crypto. The best sites in 2026 are those that offer a “fast-track” withdrawal process, ensuring that your winnings are sent to your account with minimal delay.
Finally, it is essential to consider the legal and safety aspects of your gaming experience. In the United States, the majority of players choose offshore sites because they offer a wider range of games and better bonuses than most locally regulated state options. These sites are legally accessible because they operate outside of US jurisdiction, but they still adhere to international standards of fairness and security. High-end encryption protects your personal data, while RNG certification ensures that every game result is perfectly random. By playing on reputable platforms and staying within your pre-set limits, you can enjoy all the thrills of the modern casino while maintaining complete control over your experience.